I talked to Penguin NZ's Commissioning Editor for fiction, Katie Haworth, today because I was interested in the CLL funding available to convert NZ books into e-readers for the GreatNZebooks site (in development). She explained that Penguin has already converted its stable of books using Kobo. She says it's the fourth biggest E-reader site in the world and they are happy with the results.
I checked it out, and found I could download The Blue to my desktop, smartphone, ipad or Kobo reader, which was created in Canada.
NBR has written about Kobo here when it was launched in NZ last May by Whitcoulls, and compares it to the other e-readers:
But what's the Kobo reader like? NBR again -
A Kobo reader looks very similar to an Amazon.com Kindle (check one out, plus tech specs, on Borders.com here), sharing the same style of black-and-white, anti-glare display.